Cisco STO 2020

Cisco Security & Trust Organization | Defining and Launching an Evolved Vision


Reframe how Cisco talks about trust to reflect the increased interdependency between Cisco and its customers

Boost internal and external awareness of the Cisco Security & Trust Organization

Evolve and broaden the culture’s mindset around cybersecurity


Refresh the messaging framework for internal and external audiences to convey the Cisco Security and Trust Organization’s evolved perspective on trust

A revamped manifesto that replaces the typical corporate approach with a more vital, robust, and contemporary one

Discussion guide, infographic, EBC presentation, video series, and other enablement tools