Chronosphere Brand Refresh
Objective
Refresh the Chronosphere brand, establishing an updated visual identity, look and feel, voice, and tone as the next step Chronosphere’s story
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Facilitate compliance with new brand guidelines
Solution
Expand previous Mahalo-designed look and feel, and customize to fit across all Chronosphere creative
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Develop templates for commonly used B2B marketing collateral, including logos, social media, presentations, case studies, website banners, and more
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Develop Branding Guidelines document to codify brand requirements for internal Chronosphere stakeholders, as well as external audiences
Impact
Chronosphere has a consistent, fresh look and feel, a library of brand-compliant materials, and clear instructions to inform any creative moving forward