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Better Life Through … Technology?

By August 31, 2021December 16th, 2021Uncategorized

At the beginning of the pandemic, staying indoors and online felt novel and temporary. We logged onto Zoom for algebra, scavenger hunts, scriptures, symphonies, plays, conference calls, and Happy Hours. But screenfront living isn’t quite so glamorous anymore. Not many of us are having Zoom parties these days because the world is slowly reopening and our iThingies have lost a lot of their allure.

Which got us to thinking of the many ways technology has creeped into our lives, and will continue to do so. Here are a few examples we find interesting/useful/worthwhile.

These are popping up on more and more websites. In retail, they’ve pretty much become table stakes. They still have a ways to go before they replace a human interaction (“Was this answer helpful?” No, it was not.) But they’re improving quickly.

New high-end smart phones include depth sensors, making it more realistic to “try on” clothes from home or to virtually evaluate ottoman options in your living room. In many ways AR hasn’t quite lived up to the hype, but in this case it seems to be stepping up to the plate.

It’s becoming easier to connect components throughout your home and control them centrally or remotely. The new Wi-Fi 6 delivers a better experience when they’re all running at the same time too, making bandwidth hogs an endangered species.

Barbells in the garage have given way to immersive, at-home workouts like PelotonMirror, and Tonal. Did you just sit in a puddle of sweat? Relax. It’s yours.

Putting technology to work in practical, sustainable ways will always be a challenge. But when companies get it right, the results can be pretty awesome.

Looking for some awesome marketing results of your own? Let's talk.