Event Support for VMware | Creating Clarity and Consistency for Executive Audiences

Objective

Create a distinctive look for each customer event
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Serve each event’s unique goals and audiences
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Follow corporate brand guidelines

Solution

Design both standard and unique program elements per needs of each event
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Create 1-page microsites to gather valuable attendee information
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Integrate registration information with Campaign Monitor for future marketing initiatives and ongoing audience engagement

Impact

A streamlined communications process and effective suite of on-brand assets that product managers and company leaders can rely on to help them achieve event goals